Newcastle office/ 001
A performance marketing agency in Newcastle, built for Hunter businesses.
Our Newcastle West office runs paid media, HubSpot and attribution work for businesses across Newcastle, Lake Macquarie, Maitland, Port Stephens and the wider Hunter.
- 16 Hall St, Newcastle West NSW 2302
- 0434 929 892
- hello@franklinmarketing.com.au
How we work in Newcastle/ 002
Newcastle businesses tend to run leaner teams than their Sydney counterparts, which means marketing spend has to be traceable to actual revenue rather than platform dashboards. That is the work we do: connect Google Ads and Meta Ads to a HubSpot CRM that records where every lead came from and what it was worth.
Being on the ground in Newcastle West means we can sit in the room for CRM builds, sales enablement sessions and creative workshops — the parts of the engagement that move fastest with the whole team present. Day-to-day optimisation, reporting and creative production run from the same office.
We work with property, health, hospitality, trades and finance businesses across the Hunter, and the commercial model is identical wherever the client sits: a fixed-scope build phase, then an ongoing performance partnership measured against pipeline and closed revenue.
Newcastle focus/ 003
What we prioritise for Hunter clients.
Local search and paid coverage
Campaign structures built around Newcastle, Lake Macquarie and Hunter search intent rather than broad national keywords that burn budget on the wrong audience.
HubSpot on the ground
On-site implementation, migration and sales enablement workshops for Hunter teams — faster to land than a fully remote rollout.
Attribution that survives a phone call
Most Hunter enquiries still arrive by phone or form. We track both back to campaign, keyword and creative so the reporting matches reality.
Services from Newcastle/ 004
Everything runs out of one engine.
001
Digital Advertising →Paid media engineered for qualified pipeline — Meta, Google, TikTok, LinkedIn.
003
RevEngine™ →Our integrated growth system. Acquisition, infrastructure and conversion as one engine.
Client reviews/ 006
What clients say when no one's selling.
Insights/ 008
Thinking that informs the work.
RevOpsHubSpot + Aircall: The Ultimate Guide
Most teams install Aircall, tick the HubSpot integration box and stop there. Done properly, the phone becomes the highest-signal data source in your CRM.
18 Aug 202610 min readRead the article→
RevOpsFranklin x HubSpot: How We Do HubSpot Differently
Anyone can configure HubSpot. The difference is whether the configuration changes how you buy media, run sales and forecast revenue.
17 Aug 20269 min readRead the article→
RevOpsHow to Improve Your Conversion Rate With HubSpot
Conversion rate is not one number. It is a chain of six, and HubSpot lets you see and fix each link instead of guessing at the landing page.
16 Aug 202610 min readRead the article→
Get started/ 009